theOne – Silicone Suction Bowl and Spoons

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  • 2021

  • Product
    Sport and Lifestyle

Designed By:

Commissioned By:

Brightberry

Designed In:

Australia

theOne™ Bowl Set is ideal for feeding babies and toddlers. Designed in Australia, this silicone suction bowl offers a raised edge that makes it easy to scoop food and encourages self-feeding. Combined with the two ergonomically designed spoons that double as teethers, parents can avoid mess, promote independence, encourage learning and ensure safety.


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  • CHALLENGE
  • SOLUTION
  • IMPACT
  • MORE
  • All parents want a hassle and mess-free experience while feeding their children by avoiding spills and thrown bowls with food ending up on the floor, using non-toxic, environmentally-friendly and stylish products that are easy to clean - that's a lot of challenges for any parent! Most children tableware products don't address all of these. Our goal was to create an unbreakable, food-safe, and environmentally-sustainable bowl that suctions where others fail, is simple to use and clean, comes with non-flimsy silicone spoons that are easy to pick up and hold. All while being appealing and desirable for parents and retail stores.

  • theOne™'s bowl firmly sticks to all common surfaces, including high chairs using a strong suction cup with a high volume-air displacement. The raised edge and inwardly curved walls help to scoop food onto the spoon without falling over the edge. The bowl and spoons are silicone, which is non-toxic, child-safety standard compliant, lasts a lifetime, and dishwasher, freezer and microwave safe, unlike plastic which deteriorates and can leech chemicals. The two sturdy spoons have an upwards, wide-handle design, making them easily usable by babies developing their fine motor skills. All packed in retail-friendly transparent PET packaging that is fully recyclable.

  • Socially, theOne™ allows children to enjoy and learn how to feed themselves at a young age, giving both them and their parents the confidence to let them eat independently. The durable silicone material, large bowl capacity and innovative design not only saves parents from cleaning food wastage but also means it can be used for a lifetime, reducing environmental landfill impact and additional repurchase expenses. With its aesthetic appeal, mass production potential, attractive packaging, complete 'bowl, two-spoon and bag' set, and multiple convenient benefits, theOne™ is priced competitively, making it accessible to all parents and commercially successful as a product.

  • theOne™ Bowl Set is designed to be the perfect solution to provide convenience and peace of mind to parents while keeping their child safe and kitchen mess-free. Unlike other bowls, theOne™ isn't built with multiple parts that trap food in between ridges. Our bowl is made as a single piece and has curved walls that make scooping food easy and cleaning simple. It's also dishwasher-friendly! The unbreakable silicone suction bowl can hold up to 300mL of food and is suitable for both left and right-handed users. Because of its size, it can be used by all ages and holds foods at different temperatures and consistencies. The two included spoons allow babies to hold one and naturally mimic parents when feeding, and are versatilely designed for small hands, growing teeth and sensitive gums. That's why they're made with an internally reinforced handle for firmer grip and functionality while still being outwardly soft. They're also designed with a curved tab that prevents the spoon from sinking into the bowl and a sensory teether pattern on the handle. The set comes in four stylish colours and includes a premium cotton storage bag, so it's easy to take and store on the go.