Tesla Model Y

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  • 2025

  • Product
    Automotive and Transport

Commissioned By:

Tesla Inc.

Designed In:

United States of America

Tesla’s mission “To Accelerate the world’s transition to sustainable energy” Tesla Model Y, worlds best selling car, to be more efficient, quieter, and aesthetically functional, available for all. Tesla is building “sustainable abundance for all” with over 7 million vehicles produced Tesla is on-track for 10 million by 2026.


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  • CHALLENGE
  • SOLUTION
  • IMPACT
  • MORE
  • Design a fresh, distinct personality for the world's best selling car without compromise, enhancements benefitting the environment, consumer and reducing cost of ownership. Maintain affordable, high volume electric vehicle (EV) that doesn't compromise on range, performance or technology lifting the standard encouraging change in the Automotive industry. Reviewed ent to end by the Tesla engineering team, real world customer feedback taken into consideration providing enhancements and functional benefits based on real usage. Design enhancements for real world application. The challenge, incorporate design change, product enhancements without significant cost penalty. Integrate with existing manufacturing globally.

  • Aero Dynamically enhanced for smoother airflow from front to back, less drag to increase range and reduce wind noise. A Front bumper design to cleanly direct air around the vehicle for a lower coefficient of drag. Enhancements to mirror caps to direct airflow and reduce cabin noise. A silver lining on the panoramic glass roof to reduce the cabin temperature enabling the air-conditioning to function more efficiently reducing battery consumption. A rear boot design to cater for improved repairability based on real world incidents. Increased replaceable parts for cost of ownership reductions in the event of an incident

  • Combined Aerodynamic enhancements & Efficiency come from the front bumper, bonnet, mirror caps to reduce interior noise by 20%. 19" Crossflow wheels one of the most aerodynamically efficient designs Tesla has ever created. Panoramic glass roof features a silver-coated layer reflecting 7x more solar energy than its predecessor, resulting in a cooler cabin and lower energy consumption. Individual LED headlight high beam pixels automatically brighten or dim to a normal headlight level preventing distracting glare to other drivers. The pixels operate a constellation of light rather than single source, enabling the headlight to individually control the shape and light beam accordingly.

  • From the front bumper to the taillight, the exterior is completely redesigned to unlock maximum efficiency to get the most range out of every charge Tesla’s single Rear Light Bar is the first indirect reflective taillight of its kind, externally reflected lighting system projects the rear lamp onto a custom reflective applique with the Tesla wordmark as a signature design feature. The rear light bar is a one piece cross-car light, a world first use of reflected lightbars in the Automotive industry at 1.6m wide. A design solution providing a clean light projection at night for safety. The panoramic glass roof features a silver-coated layer that reflects 7x more solar energy than its predecessor, resulting in a cooler cabin and lower energy consumption on hot days. Magnetic loadspace cover that can be removed and stowed in a dedicated stowage area when not in use Introduced active pedestrian protection system. Designed & Engineered to be the safest vehicle in the world. Seat dance function moves front row of seats enabling the second row to fold seamlessly at the touch of a button, up and down. Tesla ecosystem, seamless integration with Tesla app and superchargers, design is considerate for compatibility with existing accessories.