Hyundai INSTER

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  • 2025

  • Product
    Automotive and Transport

Designed By:

Commissioned By:

Hyundai Motor Company

Designed In:

Republic of Korea

Hyundai’s INSTER electric light SUV redefines urban mobility with affordable innovation, up to 360km battery range, 30min fast-charging capability, ample space and exceptional versatility. INSTER distils the progressive design and advanced engineering of the award-winning Hyundai EV range in a zero-emission battery-electric compact SUV, from $39,000 (MLP).


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  • CHALLENGE
  • SOLUTION
  • IMPACT
  • MORE
  • As the EV market evolves and matures, consumers are increasingly seeking smaller, more affordable models. To this end, the brief for INSTER called for an affordable electric light SUV, with the battery range and rapid charging capability, to work as an alternative to a conventional vehicle to suit a wide range of customers. INSTER had to apply considered design to be as roomy and versatile as possible, within the constraints of a compact urban vehicle. In line with Hyundai’s high bar for standard technology, and ever-increasing customer expectations, INSTER also needed to feature extensive standard safety and driver assistance technology.

  • INSTER bullseyes the brief by coming to market from $39,000 (MLP), which is within reach of small ICE alternatives. With the benefit of the efficient EV powertrain technology from Hyundai’s award-winning larger EVs, INSTER brings a range of up to 360km and the capability to fast-charge from 10 to 80 percent in 30 minutes. With a long 2580mm wheelbase, short overhangs and cleverly designed seating, INSTER provides an exceptionally roomy and practical interior for its size and price. Extensive standard SmartSense advanced safety technology and Bluelink Connected Car Services suites underscore INSTER’s appeal, to compete a compelling value proposition.

  • INSTER makes a strong impact on the EV landscape, as an attainable long-range, fast-charge capable compact SUV with a spacious, versatile interior packed with safety technology. Priced from $39,000 (MLP), INSTER encourages sustainable user behaviours by making a zero-emission battery-electric vehicle accessible for more customers. With range of up to 360km (WLTP) and the capability for a charge from 10 to 80 percent in 30 minutes, INSTER represents a new alternative to an ICE compact car. INSTER shines a spotlight on EVs, as part of Hyundai’s mission to provide accessible and versatile e-mobility solutions to a wide range of customers.

  • The futuristic, spacious and versatile INSTER is Hyundai’s first electric light SUV. INSTER produces 71.1kW in the standard range variant (42kWh battery), and 84.5kW in the Long Range version (49kWh battery). Up to 360km range (Long Range: WLTP) or 327km (Standard Range: WLTP). INSTER can fast-charge from 10 to 80 percent in 30mins. INSTER measures 3,825mm long, 1,610mm wide and 1,575mm high, on a 2,580mm wheelbase. INSTER is available in three trim levels with Bluelink Connected Car Services and extensive standard SmartSense technology. Key Bluelink features: • Automatic Collision Notification • Emergency Call function • Connected Routing – live traffic updates • Alert services including geo-fencing, valet, speed/time alerts • Remote control of climate and vehicle functions • Navigation send-to-car • Voice recognition for POI lookup, vehicle controls • Live Weather information • Vehicle diagnostics • Find my Car SmartSense highlights: • Forward Collision Avoidance Assist 1.5–Junction Turning • Highway Driving Assist • Blind-Spot View Monitor • Surround View Monitor • Parking Collision-Avoidance Assist – Reverse • Rear Cross-Traffic Collision-Avoidance Assist • Navigation-based Smart Cruise Control – Curve • Lane Keeping Assist - Line/Road-Edge • In-Cabin Camera • Rear Occupant Alert • Safe Exit Warning The adventure-focused INSTER Cross brings bio artificial leather-appointed upholstery, heated/ventilated front seats, heated steering wheel, sunroof, and versatile Roof Basket Option Pack.