Electrolux UltimateCare Washing Machine, Tumble Dryer and Washer Dryer Range

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  • 2024

  • Product
    Domestic Appliances

Designed By:

Commissioned By:

Electrolux Group

Designed In:

Australia

Make your clothes last, while saving water, energy and time with the Electrolux UltimateCare range. Built-in intelligence takes the guesswork out of washing. The intuitive SmartSelect Connected UI, Intellidose detergent dosing technology and water-cushion CareDrum work together for perfect cleaning and drying that keeps your clothes looking better for longer.


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  • CHALLENGE
  • SOLUTION
  • IMPACT
  • MORE
  • At Electrolux, we believe in providing consumers with smart, easy-to-use fabric care solutions that minimize environmental impact while optimizing garment care—ensuring no trade-off between caring for clothes and the planet. Many clothes are discarded due to irreversible damage from washing and drying. Using the right settings at lower temperatures can significantly benefit both the environment and the longevity of garments. However, most consumers stick to default washing temperatures, often unaware they can adjust them. Our goal is to empower consumers to make better choices for their wardrobe, life, and the planet, helping them cherish their clothes for longer.

  • The new Electrolux range features smart, easy-to-use care solutions that minimize environmental impact while optimizing garment care. The SmartSelect UI ensures optimal care by adjusting cycle length and temperature based on the selected program and soil level, minimizing water and energy consumption. Eco leaf icons guide you to the most sustainable choices. IntelliDose uses sensors to deliver the optimal detergent dose for every load, while CareDrum’s unique water-cushion technology gently protects fabrics during washing and drying. Enjoy complete control with the Electrolux App, featuring personalized cycles and SyncDry, which syncs between your washer and dryer to get optimal settings.

  • Every year, millions of tons of clothes in good condition are unnecessarily discarded. This is why Electrolux’s stated goal is to make clothes last twice as long with half of the environmental impact. Washing at lower temperatures benefits both the environment and fabric durability. Our research shows that a large majority of consumers are willing to make personal efforts to combat climate change, but they need our help. At every step, our innovations focus on minimizing the environmental footprint of laundry and appliance production. The new Electrolux range offers key features and technologies making the sustainable choice the easiest choice.

  • Laundry rooms in Australian households are increasingly design-led, and appliances must meet these new consumer demands. The UltimateCare range offers a variety of finishes, from classic white to dark Onyx Silver and Midnight Blue. Contemporary matte finishes highlight the controls, while the washer and dryer are designed to pair perfectly, whether placed side-by-side or stacked in your laundry room.