Florencia Martinez

PRODUCT DESIGN JUROR

Hi, I’m Flo – a surfer, mum, and an industrial design manager at Breville/Sage.

I studied Industrial Design at the University of Buenos Aires, Argentina. With nearly two decades of experience crafting consumer electronics and homewares for mass production, my global design journey and passions have taken me to Milan, Buenos Aires, California, and Sydney.

Specialising in colour and material development, sustainability, and strategic design, I see my work as a reflection of my daily life, values, and dreams.

As a Design Manager, I enjoy connecting with my team, learning from them, and creating an empowering environment where each can showcase their best and unique talents.