Ben Cooper

Ben Cooper unlocks the true potential of technology to drive transformative change. A visionary innovation strategist and creative leader, Ben is renowned for leading the development of ‘Optus Clever Buoy,’ the world’s first shark detection system that won seven Cannes Lions, the coveted D&AD White Pencil, and NRMA’s Fireblanket, awarded AFR Australia’s ‘Most Innovative Product’ in bushfire detection.

As the founder of Brainstrust, Ben collaborates with C-suite leaders to craft AI-driven strategies that future-proof organisations and create meaningful customer experiences across the creative, retail, finance, and hospitality sectors. Clients like D&AD, Revolver, R/GA, Studio Space, THERE Studio, Sun Siyam Resorts, and Time Under Tension rely on him to push boundaries and expand what’s possible.

With a background at Tricky Jigsaw, M&C Saatchi, and The Monkeys, and partnerships with brands like Uber, Google, Optus, and Woolworths, Ben brings visionary thinking to life with hands-on execution. He leads UTS’s Blend Week, founded the Last Friday innovators meetup, and drives impact as a D&AD Impact Council member, Good Design Ambassador, and SXSW speaker on the evolving relationship between humans and AI.